Every shot counts!!

This is the deepest recession since the Great Depression. It’s a seller’s market. Enough said !! Despite the fact that more candidates are diligently competing for each and every position, I’ve seen a tremendous increase in canned introductions, generic resumes, and unfocused candidate broadcasts, “the wishful pot luck approach”.

Some introductions read like: “Hi, I wanted to take the opportunity to introduce myself. I live in Tampa and was downsized from my most recent position in January, 2009. Perhaps you might come across a company that is looking for someone with my experience. Please follow the attached link to my Linkedin profile or Yahoo based resume.”

Introductions are a strategic component to every job search. Although brief, they should include relevant highlights, background, and the reason for reaching out to make a connection. Lazy link roadmaps don’t cut it. Effort and personalization are required to overcome an equally invested “Delete Mail” response.